“Abundance is not held in the name of a thing or in ideas of ample quantities that we attach to affluence, but in the flow of life, in its riches of mind, body and soul in reciprocity with the creative energy of nature and the universe.” Annegret Affolderbach
CHOOLIPS & more
Since studying ‘Fine Arts & Cultural Studies’ at Middlesex University, Annegret has lived her life in London and quite nomadically across the African continent, currently in South Africa.
She was part of pioneering the sustainable fashion movement alongside a group of beautiful ambitious peers, all reaching for a new alternative world using fashion as a vehicle to forge change.
She created sustainable textile and fashion brand Choolips in 2006 working with textiles artisans across West & East Africa and India. Her collections told stories fueled by nature’s beauty, forged social change and opened doors for Sustainable and African made fashion to global audiences in collaboration with major retailers such as Topshop, Asos.com, Opening Ceremony, Steven Alan and many more. She was awarded ‘Royal Designers for Industry Scholarship’; ‘Young Fashion Entrepreneur of 2009 - British Council’; ‘Barclays Innovative Business 2008’.
In her previous role as Editor for Africa at WGSN.com, she extensively traveled across Africa bringing alive insights in a series of published works speaking of cultures, subcultures and lifestyles, fashion, art, beauty, interiors, materials and people of influence.
She was Editor for Sustainable Fashion at TRIBASPACE.com writing her own column ‘sustain’ on Eco/Sustainable Fashion and has contributed to NATAAL and WANTED MAGAZINE.